Luxury linens are a pleasure that easily enhance your life every single day. Especially as the winter days get short, it can be such a simple extravagance to climb into a beautifully appointed bed at night. One of the most elegant sources in New York is the lovely E. Braun boutique. Founded in 1893 in Vienna, the firm is now in only its second family ownership. Continuing the legacy of the finest classic designs from around the world, E. Braun now also includes a roster of chic contemporary linens and accessories in their light-filled Park Avenue space. Last week, I stopped by to see their latest introduction.
Like E. Braun, Jesurum has a long legacy. Established in Venice in 1870, it found new family owners in 2009, the third ever, who wanted to carry on the tradition of this prestigious Italian firm. Having supplied royal families in Italy and throughout Europe with its exquisite hand made products, Jesurum has continued to evolve into a modern made-in-Italy luxury firm, furnishing the finest homes, yachts and private jets.
And now Jesurum has found an exclusive home stateside at E. Braun where their refined Venetian spirit bridges old and new. They continue to specialize in the magnificent hand crafted lace of their history, as in the Fenice collection above, and Rialto below,
but also now create more contemporary designs, like the Spigato Pintuck,
Mosaica (left) and Manhattan (right) below.
While modern in style, these designs still employ the time honored techniques that have earned Jesurum their refined reputation. And whether exquisite embroidery,
sumptuous cashmere from their home collection
or classic damask,
it all works effortlessly together for a sophisticated statement in bed or bath.
Of course, since Jesurum represents the best of Italian lifestyle, they also produce luxury linens for the table. The Venier Shell Placemat is stunning in blue
and translates beautifully to a more casual iteration.
Every luxury linens closet should include at least one timeless white classic.
These are great basics that can mix and match with a variety of other linens and tabletop.
Jesurum is in good company among the other impeccable offerings at E. Braun. The store’s selections include a wide variety of materials and manufacturers, from elegant classics
to more casual chic
with a great selection of accessories
for bed, bath, him and her.
I was pleased to learn that one of E. Braun’s particular areas of expertise is customization. Whether for personal projects or to-the-trade interior design services, the options are limitless in providing the perfect combination of luxury linens for your or a client’s home.
Thank you for the kind words and the great article. It means a great deal to the E. Braun family and the Jesurum family.
Hello Rick,
Martha Hanrahan Spiegel here. I was delighted to see this write-up of your beautiful “goodies”. I hope all is well – I always think of our fathers when I see your name and store.
Best holiday wishes to you.
Martha
Thank you very much for the beautiful article, we are very honored and pleased to be part of all this.
The Jesurum family
OH! How exquisitely beautiful! The stuff dreams are made of! Thank you for these gorgeous linens.
Your photos are SO beautiful…I could reach out and pluck any of them!! franki
I would like information about the blue/white shell placemats and the coral straw placemats. These deserve to be used as pieces of art. su
It’s pretty easy to see that the work they do is exceptional. Thank you for sharing them with us! :)
This was wonderful to read. Thank you for sharing!